Marketing art at the moment is, as you might imagine, an interesting challenge. For both my own work here on this site, and for our co-owned Hillsborough Gallery of Arts the learning and adjusting curves are quite steep. In both instances, sharing more online seems to be the short answer. The answers about how, and what is most effective are much longer and trickier. The cliche of “turning lemons into lemonade” is the guiding principle, and an increased online presence using a variety of attacks is the strategy being employed.
Newest Lemonade Stand
On the Hillsborough Gallery of Arts website there is a new choice on the top menu bar, Art Shop. This page offers a selection of work by all of the HGA artists that you can now purchase online. Take a moment to check it out. There is a wide variety of media, styles and price points available.
My latest anthropomorphic art doll sculpture titled Wise and Magical is one of the two pieces I have available on that page. She is a colorful wise-woman owl who has apparently been forging for some herbs for her medicine bag. Wise and Magical is perched on a natural stick base.
D.I.Y. also is available now on the new HGA Art Shop page. I shared D.I.Y. with you a few posts back, and only had her available here on my site. I also took the opportunity to update her image as well.
Also New This Week..
The new Art Under $100 donation page that I wrote about last post will be up this Friday, May 15th at Noon. Remember, my Blue Butterfly Bag will available there as well as donated items by other HGA member artists with all proceeds going to keep the gallery going while the doors are shut. Shipping is included on all items there.
Great pieces! Love them.